Wendell Falls Fresh Paint by Garman Roshambo Streetscape.jpg

27 February . 2019

The Debate for Affordability in New Homes Continues

As Millenials move from renting to owning, more builders are moving into the attainable home price points with townhome and single-family products. The challenge is to make these options appealing to design-conscious buyers with stylish, but limited design choices, while simplifying the construction process and not defaulting to “builder beigeness”. Builders like Garman Homes, D.R. Horton, Centex, David Weekley and Ashton Woods are pursuing this opportunity area, where buyer demand is increasing. At Briar Chapel in Chapel Hill, Garman Homes worked with Newland to create the Fresh Paint brand to deliver high-quality homes at attainable price points in the mid $200,000s.

Read More on Forbes.com “Looking For An Affordable New Home? They Do Still Exist